Senior Content Strategist
Hi, we’re Big Human. We’re a full-service creative agency. We work with the world’s most interesting brands to bring their vision to life through technology, design, branding and marketing.
Since 2010, we’ve produced 262 websites, 80 applications and 50 brands for 247 satisfied clients (Rockefeller Center, Gemini, Quinn and Netflix, to name just a few). And we’ve still found time for our own passion projects on the side (like HQ Trivia and Vine).
As we continue expanding our marketing capabilities, we’re hiring a Senior Content Producer to play a critical and creative role in our growth. This person will serve as the engine behind our editorial, copy, and email marketing efforts. This role is designed for a modern, AI-forward content operator. You’ll act as the engine behind our editorial and lifecycle marketing, translating strategy into high-quality storytelling at speed.
You’ll see your work directly impact how brands grow: from search visibility to conversion to engagement.
This is not a junior writing role. It’s a high-autonomy position for someone who can think strategically, execute independently, and ship work with confidence.
About the Role
We’re looking for a highly capable, AI-forward Senior Content Producer to elevate our marketing output across client and internal initiatives.
This role sits at the intersection of editorial, lifecycle marketing, and brand storytelling. You’ll collaborate closely with strategy, analytics and operations — but you will own content execution end-to-end.
You’ll write long-form articles, case studies and service pages. You’ll own email campaigns from draft to send. You’ll collaborate with SEO partners. You’ll surface performance insights and iterate to improve performance.
We’re looking for someone who can self-edit rigorously, manage their own workflow, and operate comfortably in ambiguity. This is a role for someone who wants autonomy and accountability — and who understands that strong writing is both craft and strategy.
The right candidate will increase our content velocity while maintaining a high quality bar. senior leadership involvement in drafting and restructuring work.
You should be someone who:
- Thinks in structure
- Can adapt voice across brands
- Edits ruthlessly
- Understands performance and writes with outcomes in mind
- Uses AI as a core part of your workflow
- Is comfortable owning content end-to-end
Reporting to the Director of Marketing, this is a senior individual contributor role with meaningful influence across the marketing practice.
What You’ll Do
Editorial & Long-Form Content
- Write SEO-optimized articles, thought leadership pieces, case studies and service pages
- Translate strategic direction into clear, structured, persuasive content
- Adapt voice across multiple brands with precision and confidence
- Collaborate with SEO partners to ensure performance alignment
- Upload and QA content as needed to ensure publish readiness
- Contribute to editorial planning by identifying opportunities, themes and gaps
Email Marketing
- Shape email campaign direction in partnership with strategy
- Write, build and QA campaigns in platforms like Mailchimp
- Manage scheduling and execution
- Track performance and recommend iteration (subject lines, structure, CTAs, timing)
- Run A/B tests and apply learnings
AI-Accelerated Production
- Use AI tools intentionally to increase velocity and quality
- Craft and refine prompts to generate strong first drafts
- Maintain brand voice while leveraging AI for speed
- Continuously improve your workflow
Performance & Iteration
- Strategize on how to utilize storytelling as growth tactics
- Ensure content aligns with clear goals and performance metrics
- Review content and email performance metrics
- Surface the most important trends and takeaways
- Translate data into actionable recommendations
- Identify gaps and opportunities
- Close the loop between output and outcomes
Workflow Ownership
- Proactively flag blockers or shifting priorities
- Operate independently within defined lanes
- Maintain clear communication with internal and client teams
Who You Are
Experience & Background
- NYC or Tri-State based (remote with occasional in-person opportunities)
- 6–9+ years experience in content marketing, editorial, lifecycle marketing, or a related role
- Agency or multi-brand experience
Craft & Writing
- A sharp structural writer who self-edits effectively
- Able to switch seamlessly between brand voices
- You understand that great content is not just well-written; it’s aligned, strategic, and built to perform
AI & Workflow
- Comfortable using AI as part of your daily workflow
- Energized by AI and eager to use it as a leverage tool
- Able to move from idea → draft → refined output efficiently
Ownership & Execution
- Comfortable owning work from draft to delivery
- Organized, proactive, and accountable
- Comfortable working in ambiguity without waiting for perfect direction
Client Collaboration
- Confident in client-facing settings
Bonus Points
- Experience in editorial calendar development and management
- Experience across other forms of copywriting (UX, social, etc.)
- Confidence in drafting or contributing to tone-of-voice documentation
- Deep familiarity with SEO collaboration and keyword strategy
- Proactive in Asana and workflow ownership
- Experience mentoring junior writers
- Strong lifecycle marketing exposure
- Experience working in performance-driven environments
AI & Modern Marketing Approach
At Big Human, we believe AI is a force multiplier.
You should be comfortable using AI tools as part of your daily workflow to:
- Generate and refine strategic thinking faster
- Create strong first drafts across content, campaigns, and frameworks
- Pressure-test ideas and explore multiple directions quickly
- Summarize complex information into clear insights
- Improve speed without lowering the quality bar
- Experiment and iterate with our creative campaign workflow & output
We are not looking for someone who relies on AI blindly. We are looking for someone who knows how to use it well: applying judgment, taste, and strategy to shape outputs into high-quality work.
Work Style Expectations
- You manage your own tasks in Asana
- You flag blockers early
- You ask good questions
- You do not wait to be told what to do next
- You operate with autonomy as default
Who This Is Not For
- Pure copywriters who don’t think strategically for performance
- Writers uncomfortable with AI
- Candidates who need heavy structure and constant direction
- People who prefer single-brand environments
- Writers who are precious about drafts (as William Faulkner said, "kill your darlings")
What Success Looks Like
- Content ships consistently with minimal senior editing required
- Email campaigns run independently and improve over time
- Editorial work moves forward without constant check-ins
- Performance insights drive iteration
- You’re trusted to represent Big Human directly in client conversations
Why Work at Big Human?
We believe work is important, but so is taking care of yourself, connecting with your team and stepping away from the screen to recharge. Here are just a few of the perks of working at Big Human:
- Remote Office (with bi-monthly coworking days)
- Health, Dental & Vision Insurance (including options completely covered by Big Human)
- 14 Paid Holidays & Generous Vacation Time
- 401(k) Matching
- 10–16 Weeks of Paid Parental Leave
- Internet Credit & Home Office Upgrade Stipend
- Summer Fridays
- Yearly Team Retreat & Company-Sponsored Team Events
- Shared Experience Fund & Donation Matching
- Education Fund for professional development
This role is fully remote, with strong preference for someone based in the Tri-State area (or who can easily travel to NYC for coworking days and team gatherings). Compensation is commensurate with experience, and ranges from $90,000–100,000, depending on background.
Our Values at Big Human
The Big Human experience—how we work, who we hire, and what we build—is shaped by our values:
- We’re supportive. We foster a workplace that encourages creativity, mental wellness and work-life balance.
- We’re grounded. We think big but stay realistic, humble and ego-free.
- We’re passionate. We bring commitment, excitement and craft to every project—client or internal.
- We’re forward-thinking. We build for today while preparing for what’s next.
- We’re accountable. We show up as individuals and deliver as a team.
Diversity, Equity & Inclusion
Big Human is committed to fostering a diverse, inclusive and equitable workplace. We encourage BIPOC and people from traditionally underrepresented backgrounds to apply. Diverse perspectives fuel creativity and innovation, helping us build better products, brands and experiences.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation.